Three Easy (But Crucial) Book Marketing Tasks: Identify Audience, Message, Media Contacts
Start Your Book Marketing Today!
If you are a new author - published or self-published - you most likely know by now that you are expected to market your own book - to be a book marketer - to sell yourself (yikes!) and to sell your book! As a writer, book marketing may not have been on your mind as you banged out your great story or your great non-fiction ideas on your keyboard and then into your manuscript.
Now that your book is here or almost here, it is time for you to think about book marketing. Where do you start? There are so many possible ways to market your book: there’s social media, advertising, interviews, etc. The list goes on and on. I’m going to help you get started with might seem a gargantuan task, point you to a productive starting point and help you build from there to get your book seen and sold.
Book Marketing Basics
Book marketing is simply the things you need to do as an author to get your book seen and sold.
I’ve covered a few of the things that a book marketer does in prior Substack articles - …
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