The Author Book Marketing Starter Kit
4 Tools That Turn Overwhelmed Writers Into Confident Promoters
It’s here!
Many authors believe book marketing requires a giant budget or a publicist.
It doesn’t.
What it actually requires is a simple system—a way to see the big picture, stay organized, and know exactly what to do next.
That’s why I created four subscriber-only resources for my paid Substack members.
Think of them as your personal book marketing toolkit.
What You Unlock as a Paid Subscriber
When you upgrade, you’ll instantly get access to four practical tools:
🗺️ The Book Marketing Map
Get your arms around book marketing in one clear visual.
📂 The Easy Author Folder System
Organize your marketing materials once—and never lose track again.
📝 Fill-in-the-Blank Book Marketing Plan
Build a simple, step-by-step marketing plan for your book.
⭐ Book Industry Reviewer Guide
Learn where and how to submit your book for professional reviews.
What These Tools Will Help You Do
When you unlock the Author Book Marketing Starter Kit, you’ll be able to:
• See the entire book marketing landscape at a glance so you know what actually matters—and what you can ignore.
• Organize your promotional materials and outreach so marketing your book stops feeling chaotic.
• Follow a clear, realistic marketing plan that helps you promote your book step-by-step.
Everything above shows you what’s inside the toolkit.
Everything below unlocks the tools themselves.
Unlock the Author Book Marketing Starter Kit
These are the exact tools I use when teaching authors how to market their books without overwhelm.
Inside this toolkit you’ll get four practical tools designed to help you:
• understand the book marketing landscape
• organize your promotional efforts
• follow a clear marketing plan
• submit your book to industry reviewers
What This Toolkit Would Cost Elsewhere
If you hired a book marketing consultant or took a publishing workshop, resources like these would typically cost:
• Book marketing strategy session — $150–$300
• Marketing plan template or course — $50–$200
• Book review submission guidance — $50–$150
• Author marketing organization system — $50+
Total potential value: $300–$700
But as a paid subscriber, you get the entire Author Book Marketing Starter Kit — plus ongoing weekly book promotion insights, tools and podcast interviews with experts — for just:
$40/year or $10/month
Upgrade to unlock the full toolkit.
More On Your Author Book Marketing Starter Kit
🗺️ Book Marketing Map
See the Big Picture in One Page
Book marketing can feel like trying to navigate a maze in the dark.
This one-page Book Marketing Map shows you the entire landscape so you can quickly understand:
• what matters
• what doesn’t
• where to start
Perfect for authors who want clarity before action.
📂 Easy Author Folder System
Organize Your Marketing Once — and Never Lose Track Again
Promotion quickly becomes chaotic: files, emails, media pitches, reviewer lists.
This simple folder system shows you exactly how to organize your marketing materials so everything is easy to find and reuse.
Many writers tell me this one tool alone saves hours of frustration.
📝 Fill-in-the-Blank Marketing Plan
No Guesswork — Just Fill It Out and Follow It
Most authors know they need a marketing plan… but don’t know where to start.
This downloadable template walks you through it step-by-step so you can build a plan that is:
• realistic
• focused
• actually doable
No marketing degree required.
⭐ Book Industry Reviewer Guide
Where to Send Your Book (and How to Do It Correctly)
Book reviews can open major doors for authors—but most writers have no idea where to begin.
This guide shows you:
• who the key book industry reviewers are
• where to submit
• how to approach them professionally
Think of it as a shortcut into the book review ecosystem.
Welcome to the Toolkit
Congratulations on unlocking your Author Book Marketing Starter Kit.
You now have a clear system to help you promote your book with confidence.
As a paid subscriber, you’ll also receive new book promotion strategies, insights, and ideas in your inbox every week.
I look forward to hearing about your book sales successes.
Welcome aboard.
Claudine
This is a STEAL! Thank you for organizing this all in one place.