I Hate It, Too. Why Selling Yourself sucks Is So Hard
In this “countdown to launch” post, I’m going to be brutally honest with you. At this stage of Get Your Book Seen And Sold’s pre-publication process, five months before book launch, my book marketing plan task is to collect book blurbs and/or endorsements from personal friends and colleagues.
My co-author, Julie and I, have been working on the process of collecting blurbs by:
Finalizing the Advanced Review Copy (ARC) as an eGalley
Creating a Tally.So form - makes the submission and collection of blurbs easy
Crafting an email pitch to instruct friends and colleagues how to download the eGalley and submit the blurb.
Because my co-author, Julie, rocks, everything for this pre-publication outreach is ready to go. Yet, I found myself hesitant to press the button and send the email requests to my colleagues and friends. Why?
Put simply, I don’t want to sell myself.
I’m like you. I don’t like to ask people to do something for me.
Well, this is a problem. Blurbs and endorsements and later reviews are crucial to the successful marketing of any book. We simply have to reach out and tell people about our books and ask them for their help. Why and How follows:
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