Book Industry Reviewers How-To: Part Two
PAID SUBCRIBERS ONLY: Who/Where/How to Submit YOUR Book to Book Industry Reviewers
Book Industry Reviewers - Pre-Publication Review Outreach
This post details book industry reviewer outreach as part of your book’s book marketing plan that I described in my previous post that kicked off the “countdown to book launch” series.
To briefly review book industry reviewer pre-publication: book industry reviewers are special book reviewers to whom you, or your publisher if you have one, can submit your book or galley or advanced review copy (ARC) well in advance of your pub date for review.
Note: A galley or ARC is your manuscript is a bound (print) or eBook format that is almost complete… complete enough for pre-publication reviewers to get a feel for your upcoming book and to do a proper review. It also can have information on the back cover or inside the cover that includes some of your marketing plan, the details on the book - pub date, price, isbn#, publisher and who to contact for more information (or where to purchase) about your book.
Essentially, a galley is a preview of your book. Have a look at the galley my publisher prepared in advance of the release of my book.
Important: If you have a traditional publisher, your publisher will decide whether to submit your book to book industry reviewers and they will do the submitting directly. Yes, the power is with the traditional publisher but isn’t it nice to know that this book marketing option is available to you? I encourage you to partner with your publisher and encourage them to submit your book to these reviewers where appropriate.
The book industry reviewer may select your book for review and if they do select your book, it will be a happy day! Below I have listed the reviewers, their websites, and how to find their submission requirements.
Submitting your book to a book industry reviewer is part of your marketing plan.
Specifically, it is part of the Pre-Publication Review portion of your marketing plan - those tasks you do in advance of publication date. In this case, up to 6 months in advance of your publication date.
Why submit your galley so many months in advance of publication?
The book reviewers need time to read and review your book so that by the time it publishes (months later), any readers of the review will be able to purchase the book.
The advance timing to submit your book makes sense, right?
Ok. Here we go…
Here are some of the basics to submit your galley or ARC to book industry reviewers for possible review:
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